Networks have strong showing during busy sports weekend

Networks have strong showing during busy sports weekend

Fans who had been starving for live sporting events had their appetites somewhat sated last weekend.

Network executives knew the first weekend of multiple live events would draw large numbers, but for the most part they exceeded expectations. The Bundesliga's return drew record numbers on Fox Sports 1, Saturday night's UFC card on ESPN was one of the top shows on cable television.

Sunday's NASCAR race on Fox was the most-viewed non-Daytona race in three years.

 

Source: AP - All contents © copyright 2020 Associated Press. All rights reserved.